How Consumer Brands Inform Employer Brands

Whether your best candidates are currently employed or out-of-work, the uptick in the economy means that job applicants may be a little pickier than they were a year ago. Companies should have their recruiting mechanisms switched on at all times, whether they have an opening or not. To do so, more and more businesses are … Continue reading How Consumer Brands Inform Employer Brands

Why Company Culture is Key to Recruiting

Once there were two fish who were new to the company. As they swam through the office, a third fish who’d been with the company for a while stopped them and asked, “How’s the water?” The new fish looked at him. “What’s water?” they asked. Recruiting and Company Culture You may have heard this anecdote … Continue reading Why Company Culture is Key to Recruiting

Attracting Passive Job Seekers

Is it us, or are there more “just browsing” job seekers in today’s hiring market than in recent memory? When you consider the country’s historically low unemployment rate, the rising voluntary quit-rate, and the fact that job hoppers tend to get a bigger salary bump than employees that stick around, it makes sense that workers … Continue reading Attracting Passive Job Seekers

Hiring in a Candidate-Driven Market

Imagine you’ve just parked your car at the end of the “street of your dreams,” in a town with perfect lawns, lovely trees, and an idyllic home waiting in every direction. Out front of nearly every house is a “for sale” sign, plus literature that proudly hypes the perks. But with so many options, you’re … Continue reading Hiring in a Candidate-Driven Market

The Company and the Candidate: 3 Tips on Representing Your Brand During an Interview

  The morning of the interview, and there’s a mix of nerves and excitement in the air. By now, the candidate and the company have gotten to know each other a little. The candidate has filled out the job application, you’ve reviewed their qualifications and decided they’re someone whose skills and experience match the position, … Continue reading The Company and the Candidate: 3 Tips on Representing Your Brand During an Interview

Brand Presence in a Job Posting: Give Your Brand a Shout

Anonymous job postings: we’ve all seen them. Some of us have even replied to them. Maybe one or two of us are using them right now as a recruitment tool. Sometimes, a company decides to use a third-party recruiter, and the recruiter’s brand appears in the job posting. Or the recruiting software you’re using doesn’t … Continue reading Brand Presence in a Job Posting: Give Your Brand a Shout

Zen and the Art of Filling a Job

You know the job opening your company needed to fill yesterday? How much longer can you and your company wait until yesterday finally catches up? A week? Two weeks? A month? Chances are, it may be at least a month, and then some. In fact, according to one recent study, it could be as many … Continue reading Zen and the Art of Filling a Job